David Leonhardt asked:


In an earlier article, I listed five ways for a webmaster such as yourself to benefit from the social bookmarking wave. I explained exactly how your website can benefit from:

- Repeat visitors

- Viral social bookmarking

- Viral linking

- SEO-friendly links (from social bookmarking sites)

- SEO-friendly links elsewhere (as a result of links on social bookmarking sites)

Now let’s look at what steps you, as a webmaster, can take to increase your website’s benefits from social bookmarking.

MAKE IT EASY for your visitors to social bookmark your website.

This means offering them as many options as possible. You might want to use a multi-bookmarking service, such as the free script that I developed called TheBookmarketer.

It also means making the bookmarking links easy to find, usually at the top of the page or at the base of an article.

BOOKMARK YOUR PAGES yourself. Yes, this means signing up for accounts at several bookmarking services. Choose as many or as few as you wish, but remember that when it comes to marketing your website, the more venues the better.

Do I have to remind you to call your mother? This would be an excellent time…”Hi mom, How are you doing? Yes, I know it’s been a while…by the way, do you Digg?” Don’t be shy; ask family and friends to social bookmark your pages, too.

SWAP BOOKMARKS with others who also want their pages bookmarked. For instance, if you search Google for “Grab The Bookmarketer For Your Site”, you will find other websites that are actively courting social bookmarks. All you have to do is offer to bookmark some of their pages if they bookmark some of yours. It’s a lot like a link exchange, except that it plays out on other websites. Now some social bookmarkers look askance at such joint ventures, and some even think that webmasters should not be promoting their websites at all.

PARTICIPATE in the social bookmarking site. There are some services that don’t feature much participation; others are very participatory. Where you have the option, develop a large friend’s list, so that you can easily share bookmarks. Bookmark, tag or comment on others’ bookmarks. Being a good citizen gives a person credibility in the community…even the online community.

BOOKMARK OTHER PAGES that already link to your website. Don’t just bookmark your own pages; bookmark those that link to yours. Choose especially pages that are relevant, that do not compete directly with yours and that list very few of your competitors. Let’s face it, if traffic to all those pages goes up, so does traffic to your website. And if link value goes up to all those pages, so does link-value to your website.

IF YOU HAVE A LIST, ask them to bookmark any new page on your website that you want to generate traffic to. And speaking of new pages…

HAVE OUTSTANDING CONTENT. If your content doesn’t stand out, the best you can do is your own contrived bookmarking. Sure, that can help, but it’s nothing compared to the power of thousands of people bookmarking your web pages because they think it’s just awesome!

All the social bookmarking and SEO tactics you employ can massively help to market your website, but without great content your chances of success are pretty slim. Put up the content, make it easy for people to social bookmark your website, bookmark some of your own pages and encourage anybody you know to do likewise.

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Babul Babul asked:

Uses of Tagging and Social Bookmarking

Social bookmarking has become an immense force for both in internet marketing as well as www world. There are a few bookmarking sites out there but for the purposes of using them for internet marketing we are going to focus on a few of the more popular such as Del.icio.us, Furl, Digg, Spurl, blinklist, reddit, yahoo, google, newsvine, socializer, Magnolia, Stumble upon and the one which everyone love, Technorati.

Let me give you a short and simple definition of what is social bookmarking? Simply, it is a way for people to bookmark their favorite places (i.e. their favorite websites) online instead of on their own personal computer. The main difference in this method is that instead of having your favorites sites saved in folders on your own PC you have saved them online under certain ‘tags‘ or ‘tagging‘ or simply ‘keywords‘. In addition you can also set multiple tags for an item. For example if it were a jokes site you may have ‘funny jokes, blonde jokes, free jokes, short jokes, political jokes, cartoon jokes etc.’

Now you have a basic understanding of social bookmarking, so moves onto tagging. Tagging is an act of bookmarking a site or a web-page with one of the services and a tag is nothing but a keyword. Here are some samples that you are into ‘horticulture’ and you find a really great site on ‘horticulture’, you could ‘tag’ that site with the tag of ‘horticulture’ as well as others and then share the page from your chosen bookmarking service with others. This is the way that tagging is used by the general public to share sites with each other.

When it comes to the use of social bookmarking and tagging for web promotion or internet marketing you can place tags on your on site which are then crawled and placed in the social bookmarking directories and search engines and you can also tag on your own ‘authority site network’ that you have created or associated on one or more of the services which is a method strongly espoused by Sean Wu of Tag and Ping.

To utilize the tagging on your own site or blog you will need to use a blogging platform such as Movable Type, WordPress, or Blogger. I can not recommend using Blogger for business purpose due to their censorship. Blog have a built in functionality which allows you to on the alert the major blog directories of new posts when you create new one. And the whole process is referred as ‘pinging‘. You can place your tags like:

[a href='your url' rel='tag']Internet Marketing[/a] (instead of & “”,I used here []& ”) Or like this: [a href='your url' rel='tag']website promotion[/a] which will link back to page for website promotion.

Now, once you have done this and you publish the post it will notify or ‘ping’ the social bookmark services and article directories that you have set up in your admin area. The benefit of doing this is that it gets you high PR backlinks from right sites which will greatly help in the PR of your own site.

Remember before tagging the popular keywords because that you will have more competition from other bloggers. My suggestion is to mix up high competitive

key-phrases along with the longer phrases so that your blog will stay more visible.

And place this code in your head tag especially for yahoo so that when crawlers visit your site, they find rss feed properly. Place this HTML tag between your part of your web page

In conclusion, there are few tips important to understand:

1. It is important to remember that mix up high competitive key-phrases along with the longer phrases so that your blog will stay more visible.

2. It is suggested to use this technique completely SEO ethical way and use your tag properly.

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